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Meeting complexity

with clarity

WITH CLARITY

Beyond Blue is one of the leading specialist independent pharmaceutical insight agencies for delivering high-quality, strategic market research since 2005. Grounded in making excellence feel easy, we thrive in tackling the most complex of pharmaceutical business challenges.

We are Beyond Blue, a trusted partner in navigating the dynamic pharmaceutical landscape.

With our commitment to delivering excellence with ease, we simplify the intricate world of pharma to provide actionable insights that empower key business decisions.

Our core values guide every facet of our work. We are deep thinkers, delving into the depths of data and industry trends to uncover valuable opportunities. We are truth seekers, committed to being the advocates of your customers. We meet complexity with clarity, breaking down intricate concepts to make them understandable and actionable.

Best agencies

Our clients rate us among the best agencies they work with (4.8/5)

Independant insights

92% of clients feel we perform better than other independent insight agencies

100% satisfaction

100% of clients would send us a brief for future work

Best agencies

100% of clients would work with us again

Independant insights

100% of clients would recommend us to a colleague

What our
clients say

"Able to adapt to changes throughout the project, professional,
informed, reliable, excellent presentation!"

"Insights-led decision making."

"Smooth project!"

"Deep understanding."

"Team super engaged to make it happen in a challenging
timeline with great output."

"True collaboration."

"Great collaboration, very professional!"

"Great partnership as always."

"Strong partnership, adapting agile to clients' needs."

"A very rich piece of work, with actionable insights."

"Excellent project management and great visual output."

Want to go beyond?

Get in touch

Where we go beyond and shine

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Innovation

Committed to continuous innovation, we integrate AI to boost efficiencies and elevate our technologies.

Rigorously testing the latest industry technologies, we enhance our gold standard solutions for increased confidence and deeper commercial insight in decision-making. Our dynamic innovation toolkit encompasses tools such as voice emotion analytics, sentiment analysis, smart probing, predictive visual analytics, and AI video production to refine our understanding of human behaviour.

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Gold-standard methods

We're renowned for our gold standard methods in market landscaping, forecasting, segmentation and communication testing.

These are supported by predictive precision through proven methodologies led by our Data Analytics Team. Beyond deciphering data, we create engaging deliverables, making complex datasets digestible. As masters of segmentation, we craft strategies for diverse audiences. In our communications, we help clients find the impactful message that cuts through noise with clarity. Specialising in pre-launch decisions, we love to answer with "What now?" not "So what?".

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Activation workshops

Our Activation workshops are expertly crafted to decipher complex, multilayered data for business insights teams.

We employ innovative techniques, fostering engagement and skill acquisition in customer truth and positioning. Whether we're deep diving into market trends, honing segmentation strategies, or refining communication skills, our workshops provide a dynamic platform for hands-on learning.

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Profound expertise

Our profound expertise in oncology and neurology, coupled with a commitment to the latest clinical and commercial trends, sets us apart.

In oncology, we deep dive into abstracts and conferences ensuring a comprehensive understanding of the commercial landscape. Similarly, in neurology, we actively observe cutting-edge clinical trials and the ever-evolving therapeutics. For us, knowledge isn't just power; it's the driving force behind commercial innovation and success.

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Behavioural science

Our application of behavioural science is an art, led by a dedicated team of psychology experts continually challenging our approaches in the search for human truths.

We blend deep academic knowledge with practical expertise, leveraging the latest technology for unconventional solutions. Beyond simply observing behaviour, we deconstruct and decode to uncover the 'unknown, unknowns' . We invest in our team's skills and attend conferences to support clients in designing interventions to optimise patient experiences with the intricate science of human behaviour.

Upcoming events

EPHMRA Germany

23 April 2024

BHBIA

13-14 May 2024

ASCO

31 May – 4 June 2024

EPHMRA

25-27 June 2024

HIEX EU

25-26 June 2024

Latest

Activation Workshops are now available

Activation Workshops are now available

Mar 25, 2024

Get on board with our Activation Workshops, which deliver a structured and creative approach to enable strong team collaboration, solve problems, generate better ideas, converge on solutions, elevate your insights, and address your brand challenges. The workshops will...

Elevating Excellence: Expanding Our Oncology Team

Elevating Excellence: Expanding Our Oncology Team

Feb 5, 2024

Oncology has always been a key area of focus for us. As the demand for our oncology expertise continues to surge, we are thrilled to announce the expansion of our devoted team. Within the fabric of our expanding team, a key objective is to establish a dedicated group...